Blog
Plain-English writing on web design.
Working notes on small business websites, hosting, pricing, and the trade-offs between bespoke and templates.
What makes a good homepage hero for a service business
Your homepage hero is the first impression that determines whether visitors stay or leave. For service businesses, a strong hero design bridges trust and clarity in seconds, here's what actually works.
Fast cheap good: pick three (and how we manage all three)
The old project-management rule says you can only have fast, cheap, or good, but modern web tools have changed the game. Discover how affordable bespoke websites can deliver all three without compromise.
How to switch web design agencies without losing your site
Switching web design agencies risks lost rankings, proprietary code issues, and costly delays. Learn the critical steps to migrate your site safely and protect your SEO.
Why your domain name matters more than your designer
Your domain name is the one asset your brand owns forever. Unlike designers or platforms, a strong domain anchors your identity for decades, making it worth more strategic thought than most founders give it.
How to switch web design agencies without losing your site
Switching web design agencies doesn't have to mean losing your domain, email, or search rankings. Learn the essential steps to move safely and keep full control of your site.
Brochure site vs conversion site: which one do you actually need?
A brochure site builds credibility; a conversion website drives measurable action. Understanding the difference is crucial for choosing the right strategy for your business.
SEO basics every small business website needs in 2026
Search traffic is tightening, but SEO remains a reliable source of durable leads for small businesses. Discover what actually works and realistic timelines for results.
Headless CMS vs WordPress for a small business in 2026
Discover how headless CMS platforms like Strapi compare to WordPress for small business websites. Learn which solution offers better flexibility, cost-effectiveness, and scalability for your specific needs.
Bespoke vs template: what £500, £3,000 actually buys you
Discover what bespoke website costs between £500, £3,000 really deliver. Compare custom design benefits against template solutions to find the right fit for your business.